Terms of service
Last updated 28 October 2026.
1. Who we are
These terms are between you and Shades of Yellow (trading as Arthm), a sole proprietorship registered in India, Bengaluru, Karnataka 560102, India ("Arthm", "we"). By using the site or buying a product you accept them.
2. What we provide
Arthm researches companies from public sources and shows what it finds. The products are: Look up (a researched profile of one company, with leaders and an org chart), the Day pass (24 hours of look ups), Top 10 and Top 10 with leaders (a ranked shortlist of partners or customers for your product), the List of 100, Radar (monthly watching of chosen companies), and company profiles that a company can own and edit. What each includes is described on the packages section of the home page when you buy.
3. Research, not advice
Results come from public information and automated research. They can be wrong, incomplete or out of date. Scores and rankings are our judgement of fit, not a prediction of sales or of how any company will respond. Check anything important before you rely on it. You use the results at your own risk and decision.
4. Accounts
You sign in with Google. You are responsible for activity on your account and for keeping your details accurate.
5. Payments, packs and subscriptions
Prices are in US dollars and exclude applicable taxes. Our order process is run by our online reseller Paddle, the merchant of record for all orders: it takes payment, collects and remits tax, issues invoices and handles payment questions. Your purchase is also subject to Paddle's Checkout Buyer Terms. One-off packs are used once. A Day pass starts when you start it and lasts 24 hours, with the limits shown at purchase. Radar and company profile plans renew each billing period until you cancel. Our refund policy applies.
6. Acceptable use
Use Arthm for your own business purposes. You may not: resell, republish or bulk-export results or lists; scrape or copy the service at scale; use named people for anything unlawful, including spam, harassment or any contact that breaks the law where the person lives (for example anti-spam and data protection laws); give your account to others; or overload the service. We may suspend accounts that break these rules.
7. People and companies listed
Results may include company information and the names, roles and public profile links of people in public sources. Anyone listed can ask to be removed on the opt-out page, and we act at once. Companies can own, edit or remove their public profile.
8. Intellectual property
We own the service, its software and methods. You own what you enter. You may use results for your own business outreach and planning; you may not republish them as a database or service.
9. Liability
To the extent the law allows, our liability is limited to the amount you paid us in the twelve months before the claim, and we are not liable for indirect or consequential loss, or for loss from relying on research results.
10. Changes and law
We may update these terms and will post the date above. They are governed by the laws of India, and the courts at Bengaluru have jurisdiction, subject to any mandatory rights you have where you live.